The Unheard Word

When I say “Set your own standards”, I’m not talking about creating our own web standards here but about the quality of our work.

Marketing guru Seth Godin writes, in his article Better than they deserve:

Letting your customers set your standards is a dangerous game, because the race to the bottom is pretty easy to win. Setting your own standards — and living up to them — is a better way to profit. Not to mention a better way to make your day worth all the effort you put into it.

Did that ever strike a chord with me!

My 17-inch MacBook Pro laptop shares the same screen resolution as my 20-inch iMac. Obviously, to fit the same number of pixels on the screen, those pixels are going to be a lot smaller on the MBP than on the iMac.

I have good eyesight, but there are many sites I view on the MBP where I find I have to bump up the font size because the text is painfully small.